The Path.... and I don't mean the train line in New Jersey..
When you decide to put together a marketing plan for your website, trust me you will decide to do this one day if you have not done so already. If you are currently considering a marketing plan for your website you might want to pay attention. Start by taking a step back. Ask yourself if your website is ready for more traffic. What good is all that new traffic if your audience doesn’t have a clue what to do when they make it to your website?
“Content is King”, “Content Rules the Web”. I’m sure you have heard over and over again how important content is. Surprisingly, it is the “Hush Hush” or “Secret Sauce” to every successful Internet marketing campaign. But why?
